Case Study · Brand Refresh & Social Media
Unify Health
A logo redesign, social media strategy and two years of content for one of Ontario’s largest multidisciplinary health clinic networks.
Building a unified brand for Unify Health
01 — The Challenge
Many specialties, one story
Unify Health is a multidisciplinary clinic network with more than 60 physicians, surgeons and allied health professionals across Leaside–East York, downtown Toronto and Sault Ste. Marie. It describes itself as Ontario’s largest integrated ambulatory care centre.
With so many specialties under one roof, Unify Health needed a brand and a social presence that clearly told patients who it is, grew its online community and showed it as an appealing place for patients, new hires and partners.
02 — The Approach
Mission first
Reach took the time to understand Unify Health’s brand, values and mission, and turned that insight into a refreshed identity and campaigns built for its community.
01
A refreshed identity
A redesigned logo and wordmark, with and without the “Your Unified Healthcare Team” tagline.
02
A strategy built on the mission
Campaigns and a content calendar rooted in Unify Health’s values.
03
Content that shows the care
Original clinic photography, graphics and short-form video, with 712 posts published.
04
Always on
Ongoing management across Instagram, LinkedIn, Facebook, X and Google Business Profile, with monthly growth reports.
03 — The Work
The refreshed brand
Logo Redesign
A refreshed logo and wordmark for Unify Health, with and without the “Your Unified Healthcare Team” tagline.
Lifestyle Shoot
Original photography that showcases Unify Health’s clinic.
04 — What We Delivered
The full toolkit
05 — The Result
Audience up 625%
The Results (March 2024 to March 2026)
“We’ve had the pleasure of working with Reach Agency over the past year and cannot recommend them highly enough. From the very beginning, Reach has brought a thoughtful, strategic, and creative approach to our marketing and social media presence.
They’ve taken the time to truly understand our brand, values, and mission—translating that insight into campaigns that are not only visually stunning but also genuinely effective in connecting with our community. Their attention to detail, responsiveness, and professionalism have made them feel like a true extension of our team.
Reach brings a depth of vision and integrity to their leadership that is both rare and deeply appreciated. Their creativity, insight, and ability to bring stories to life across platforms have elevated our content in ways we could never have done on our own.
We’re grateful for the partnership and excited for what we can continue to build together. If you’re looking for a collaborative, talented, and highly capable marketing team, Reach Agency is it.”
Dr. Darrell Ginsberg · Co-owner, Unify Health
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