Case Study · Golf Tournament Management & Content
Wolseley Canada
Registration, a shotgun start, event management and content production for Wolseley Canada’s four-person scramble, managed by Reach Agency and our golf platform, The Loop.
Powering the Wolseley-Yorkwest Golf Tournament
01 — The Challenge
A big field, one smooth day
Wolseley Canada is a leading distributor serving the plumbing, HVAC/R, waterworks, industrial, fire protection and facility supply markets, with more than 170 locations across the country. Its Wolseley-Yorkwest Golf Tournament brings industry partners and peers together for a four-person scramble, networking and a BBQ lunch.
With 144 golfers at Copper Creek Golf Club and a long list of sponsors to recognize, the day needed smooth registration, a well-run shotgun start, a clear run of show and content Wolseley could keep using after the last putt dropped.
02 — The Approach
Registration to recap
The project was managed by Reach Agency and our golf platform, The Loop, handling everything from registration to the final content delivery.
01
Registration
An event landing page and golfer registration, backed by planning calls and timeline management in the lead-up to the day.
02
Shotgun start
Foursomes and starting holes organized for 144 golfers, so the whole field teed off together for the four-person scramble.
03
Event management
Tournament logistics, sponsor and vendor coordination, on-site support and scoring, through to the BBQ lunch after the round.
04
Content production
Professional photography and videography, with two video recaps and 150 photos from the day, delivered for Wolseley’s brand use.
03 — The Work
Tournament day, captured
Tournament Day
Golfers, sponsors and the Wolseley team at Copper Creek, from the morning shotgun to the post-round lunch, all captured for Wolseley’s brand use.
Tournament Video
Two video recaps of the Wolseley-Yorkwest Golf Tournament, from first tee to final putt and the partnerships behind the day.
04 — What We Delivered
Everything for the day
05 — The Result
The day by the numbers
The Tournament
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